The History of CkOne: Its 30th Anniversary is Testament to Its Marketability

fragrance News / fragrantica
Autor: fragrantica Publicado el: 26/04/2024
The History of CkOne: Its 30th Anniversary is Testament to Its Marketability

The year was 1994, and Calvin Klein launched CK One, a scent marketed as unisex. At the time, it was unheard of, although the history of unisex fragrances is lost in centuries beyond, not to mention the concept was reintroduced during the first decades of the 20th century with Patou's Le Sien as the best-known example. The tagline used in Ck One...
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  • Fecha de publicación: 26-04-2024

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