In 2022, Elizabeth Arden launches White Tea Eau de Parfum as an aroma of simple joys and private pleasures. The fragrance encourages a sense of well-being in its wearer. It is a new flanker to the original White Tea that joined the tea fragrances... -
In a huge, trendy wave of "parfum" editions that promises high intensity, great sillage, or longevity, here is a new launch to gather the parfum crew. After the success of Ralph\'s Club Eau de Parfum, launched in 2021, the newest... -
During the month of September, the southern hemisphere welcomes spring with joy, and we prepare for the intense heat of summer. It is also during this period that we begin the harvest of palm trees. The dendê tree is responsible for the production... -
Ambrette or musk mallow, often mentioned in a perfumery context, is a plant of the Mallow family (lat. Malvaceae), which is officially called Abelmoschus moschatus. Originally from East India, ambrette is also grown in other humid tropical regions... -
