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Shalimar Philtre de Parfum - Guerlain's New Spell

The famous French house Guerlain will unveil a new Shalimar flanker named Philtre de Parfum on September 1st, 2020. It is announced as a version that ...
01-01-1970 01:00

Gourmand and Beyond: Coffee Addict by Theodoros Kalotinis

The New Year has brought along a new fragrance. An offer of  -40% for the bold, warm, sensuous and addictive, newest COFFEE ADDICT which includes van ...
01-01-1970 01:00

Escape for Men by Calvin Klein

Escape for Men by Calvin KleinMen EdtEscape was launched by house of Calvin Klein in 1993. Escape is classified as a refreshing, spicy, lavender, ambe ...
01-01-1970 01:00

Givenchy L'Interdit Intense vs YSL Libre Intense

I have finally smelled YSL Libre Intense and enjoyed my sample to the very last drop. Many people say that the first impression is very important. Fr ...
01-01-1970 01:00

Imaginary Authors + Salt & Straw A Whiff of Waffle Cone ~ ne

Portland-based ice cream company Salt & Straw has launched A Whiff of Waffle Cone, a new fragrance made in collaboration with indie brand Imagina ...
01-01-1970 01:00

A New Niche Brand From Italy: Astrophil Stella

Fragrantica was informed by Alessandro Castagno, the new brand\'s Export manager, that the house Astrophil Stella is about to enter the stage of nic ...
01-01-1970 01:00

L'Occitane Rose Callison

  A rose in a sweet, gourmand embrace. The new, limited creation from the house of L\'Occitane en Provence was created as a modern interpretation of ...
01-01-1970 01:00

Zara Emotions The Glace Collection For Kids Created By Jo Ma

  Jo Loves (Jo Malone) created two collections for kids this winter; one is the lively and bright ZARA EMOTIONS: The Glace Collection, and the other ...
01-01-1970 01:00

SALVATORE FERRAGAMO ATTIMO Pour Homme Tester Perfume

ATTIMO Pour Homme By SALVATORE FERRAGAMOMen Edt TesterIntroduced in 2011 by house of SALVATORE FERRAGAMO. ATTIMO Pour Homme is for a man, who fully ...
01-01-1970 01:00

Jo Malone Starlit Mandarin & Honey ~ new fragrance

Jo Malone will launch Starlit Mandarin & Honey, a new limited edition fragrance for holiday 2021, next month. In addition, Orange Bitters and Whi ...
01-01-1970 01:00

Moschino Miniature Collection Perfume

Moschino Miniature Collection PerfumeWomen Edt SetA collection of Moschino most sought after women fragrance. This fantastic exclusive collection is a ...
01-01-1970 01:00

PRADA L'Homme by PRADA

PRADA L\'Homme by PRADAMen Edt PRADA makes the ultimate statement with the launch of their new fragrances; PRADA L\'Homme in mid 2016. It is PRADA?s ...
01-01-1970 01:00

A Winter Vanilla: Les Indémodables Launches Vanille Havane C

French brand Les Indémodables, famed for their development of proprietary, in-house, green extraction technologies and experimental, expensive natura ...
01-01-1970 01:00

Vince Camuto Ciao

As previously announced at the TFWA, the new fragrance from the Vince Camuto line is Vince Camuto Ciao. Floral, fruity and oriental, the new scent r ...
01-01-1970 01:00

Zara Emotions: Lullaby Line (Le Petit Lullaby The Golden L

Zara continues to expand their popular Zara Emotions line created by Jo Malone. In December 2020, Jo Malone composed five fragrances for two Zara l ...
01-01-1970 01:00

Kilian Angels' Share Roses on Ice

  Niche house Kilian is launching two new perfumes inspired by the rich aromas of alcoholic beverages. Angels\' Share and Roses on Ice interpret cog ...
01-01-1970 01:00

Ellis Brooklyn Rrose ~ fragrance review

As a New York City local, I\'ve enjoyed observing the growing wave of independent fragrance lines based in the borough of Brooklyn. CB I Hate Perfume ...
01-01-1970 01:00

Vince Camuto Terra

In winter of 2016, Italian-inspired American fashion house Vince Camuto launched thier 6th men\'s fragrance, Terra (Italian for "land" ...
01-01-1970 01:00

Kerosene Sweetly Known ~ new fragrance

Indie line Kerosene has launched Sweetly Known, a new gourmand fragrance... ...
01-01-1970 01:00

CK One Gold by Calvin Klein

CK One Gold by Calvin KleinUnisex Edt  CK One Gold a Unisex fragrance by Calvin Klein was introduced in 2016. It was from CK One fragrance that was ...
01-01-1970 01:00

Diptyque Ilio ~ new fragrance

Diptyque will launch Ilio, a new summer fragrance inspired by the Mediterranean region, in June. Ilio will be part of a Summer Essentials collection ...
01-01-1970 01:00

Big Pony 1 for Women by Ralph Lauren

Big Pony 1 for Women by  Ralph LaurenWomen EdtBlue No. 1 is the sporty fragrance from Big Pony Collection, a series of four fragrances embracing dyna ...
01-01-1970 01:00

Guerlain Mon Guerlain Sparkling Bouquet ~ new perfume

Guerlain will launch Mon Guerlain Sparkling Bouquet, a new fragrance for women. Mon Guerlain Sparkling Bouquet is a flanker to 2017\'s Mon Guerlain.. ...
01-01-1970 01:00

Moschino Toy 2 Bubblegum ~ new fragrance

Moschino will launch Toy 2 Bubblegum, a new fruity floriental fragrance for women. Toy 2 Bubblegum is a flanker to 2018\'s Toy 2, which was a follow- ...
01-01-1970 01:00

Perfume Review: Alien Musc Mystérieux by MUGLER

We recently recorded an upcoming battle episode of Fume Chat at Perfume Lovers London and one of the subjects that came up was MUGLER. No surprises th ...
01-01-1970 01:00

Sospiro Diapason and Ensemble

Esxence 2017, Milano At Esxence 2017 Sospiro presented two new fragrances, Diapason and Ensemble. The fragrances are available in flacons of t ...
01-01-1970 01:00

Their characteristic scent

While they?re susceptible to a range of other diseases and parasites, waterbucks simply aren?t of much interest to tsetse flies. Researchers from Keny ...
01-01-1970 01:00

Penhaligon?s The Inimitable William Penhaligon ~ new fragran

Penhaligon?s has launched The Inimitable William Penhaligon, a new addition to their Portraits collection... ...
01-01-1970 01:00

Givenchy Songe Précieux

Givenchy presents Songe Précieux in early 2017 as a new limited edition available at worldwide airports, which continues the idea of the previous edi ...
01-01-1970 01:00

Spirit Of Kings: The Gold Collection

A completely new, luxurious niche collection has been revealed in Cannes in October 2019, under the name SPIRIT OF KINGS, comprising 11 fragrances p ...
01-01-1970 01:00

Clean Reserve Citron Fig & Sel Santal ~ new fragrances

Clean has launched Citron Fig and Sel Santal, two new additions to the Clean Reserve collection... ...
01-01-1970 01:00

Penhaligon?s Halfeti Cedar ~ new fragrance

Penhaligon?s has launched Halfeti Cedar, a new flanker to 2015\'s Halfeti, in the Trade Routes collection... ...
01-01-1970 01:00

Desert Island Spritz w/ Alice du Parcq

Here’s something fun! I’ll be joining super beauty journalist, Alice du Parcq as the first guest on her […] ...
01-01-1970 01:00

Aroma M Geisha Vanilla Hinoki

Sometimes a perfume arrives in your life at exactly when you need them. That was the case with the newest Aroma M Geisha perfume, Vanilla Hinoki. Perf ...
01-01-1970 01:00

Thursday scent of the day 7/30

Happy Almost-Friday, happy Chili Dog Day and a very happy 84th birthday to Buddy Guy! What fragrance are you wearing" I couldn\'t find what I wa ...
01-01-1970 01:00

Guess Bella Vita

Guess presents a new pillar perfume for women, called Bella Vita. The novelty is announced as an elegant and luxurious scent for a glamorous Guess g ...
01-01-1970 01:00

Bruno Acampora launches Melanin

Melanin is the first perfume created by Miguel Matos since he became the creative director of the Italian brand. Miguel collaborated with Bruno Acamp ...
01-01-1970 01:00

Wilder than dreams

The new spot for Mugler Angel. ...
01-01-1970 01:00

Shalini's New Fragrance: Vanille Rêve

The truly luxurious house of Shalini prepares to launch Vanille Rêve in March 2021. Vanille Rêve is a vanilla scent that, according to the brand, &qu ...
01-01-1970 01:00

Zara Blossom Collection 2021: White Flower Posy, Cerise Peon

After the launch of four fragrances from the Rain Collection, Zara presents four more editions by Jo Malone this spring under the line named ZARA B ...
01-01-1970 01:00

Parle Moi de Parfum ~ new niche brand

Parle Moi de Parfum is a new French niche brand from Benjamin Almairac, introduced this past fall with eight new fragrances developed by his father, ...
01-01-1970 01:00

Diptyque holiday candles 2020

Diptyque\'s holiday collection for 2020 (including the advent calendar) was decorated by artist Ugo Gattoni. This year\'s candle line up includes thr ...
01-01-1970 01:00

Oriza L. Legrand Scotch Lavender & Le Regent ~ new fragrance

Niche line Oriza L. Legrand has launched Scotch Lavender, a new fragrance. Last year, the brand introduced Le Régent, the first entry in the "Je ...
01-01-1970 01:00

Maison Margiela Replica: New Fragrance Sailing Day, Paros 20

Maison Margiela launched the initial Replica fragrances in 2012, two years after the introduction of the fragrance Untitled which was the first perfu ...
01-01-1970 01:00

Monotheme The Fine Fragrances: Almond and Nymphaea

  Italian line MONOTHEME THE FINE FRAGRANCES, under the license of Mavive, presents two new fragrances this spring, which complement a wide range of ...
01-01-1970 01:00

Thursday scent of the day 12/1

Rabbit rabbit rabbit! It\'s December. What fragrance are you wearing" I\'m in L\'Eau de Chloé, by Michel Almairac. Reminder: on 12/2, wear a per ...
01-01-1970 01:00

Maison Margiela Matcha Meditation ~ new fragrance

Maison Margiela has launched Matcha Meditation (Tokyo, 2008), a new unisex fragrance joining the Replica series... ...
01-01-1970 01:00

Christian Louboutin LoubiWorld

The designer house of Christian Louboutin (Puig) launches its new collection of fragrances called LoubiWorld in November 2020. The official launch d ...
01-01-1970 01:00

Aesop Eremia, Miraceti & Karst ~ new fragrances

Australian botanical brand Aesop will launch Othertopias, a new trio of unisex fragrances: Erémia, Miraceti and Karst... ...
01-01-1970 01:00

Forest Lungs: The New Fragrance ?Supplement? From The Nue Co

British supplement and wellness brand The Nue Co. has released their newest ?unisex, anti-stress fragrance supplement? entitled Forest Lungs, intende ...
01-01-1970 01:00

Mankind Hero by Kenneth Cole

Mankind Hero by Kenneth ColeMen Edt Kenneth Cole Mankind Hero is a fresh new fragrance that celebrates the evolution of the modern hero. It was lau ...
01-01-1970 01:00

Jennifer Aniston Solstice Bloom & Silver ~ new fragrances

Jennifer Aniston has launched Solstice Bloom, a new fragrance for women. Last year, the actress launched Silver... ...
01-01-1970 01:00

Armani Prive Jawhara Oriental ~ new fragrance

Giorgio Armani has launched Jawhara Oriental, the latest addition to the Armani Privé La Collection des Mille et une Nuits series... ...
01-01-1970 01:00

Jo Malone Scarlet Poppy ~ new fragrance

Jo Malone has launched Scarlet Poppy, a new fragrance in the brand\'s Cologne Intense series... ...
01-01-1970 01:00

Inspired by Precious Pearls: Mikimoto Eau de Parfum

?My dream is to adorn the necks of all women around the world with pearls.? - The founder, Kokichi Mikimoto The Mikimoto Jewelry House was founded b ...
01-01-1970 01:00

Monday scent of the day 12/5

It\'s Monday, and it\'s World Soil Day! What fragrance are you wearing" I\'m in good old Terre d\'Hermès. Reminder: 12/9 will be Best Buy Friday ...
01-01-1970 01:00

Paco Rabanne Invictus Intense & Olympea Intense ~ new fragra

Paco Rabanne has launched Invictus Intense and Olympéa Intense, new flankers to 2013\'s Invictus fragrance for men and 2015\'s Olympéa fragrance for ...
01-01-1970 01:00

Memo Paris Sintra, Odeon, and Ocean Leather

  In July 2020, for the Art Land collection, Memo Paris presented its Odeon fragrance, followed by the fragrance Sintra for the same collection in S ...
01-01-1970 01:00

Bottega Veneta Pour Homme Extreme Tester Perfume

Bottega Veneta Pour Homme Extreme by Bottega VenetaMen Edt TesterBottega Veneta Pour Homme Extreme is a richer remix of the tailoring house\'s first f ...
01-01-1970 01:00

Davidoff Horizon Extreme ~ new fragrance

Davidoff has launched Horizon Extreme, a new fragrance for men. Horizon Extreme is a \'warmer\' flanker to 2016\'s Davidoff Horizon... ...
01-01-1970 01:00

Elie Saab Le Parfum Resort Collection 2017 ~ new fragrance

Elie Saab has launched Elie Saab Le Parfum Resort Collection 2017, a new limited edition flanker to 2011\'s Elie Saab Le Parfum... ...
01-01-1970 01:00

Arielle Shoshana Eau de Parfum ~ new fragrance

Virginia-based niche boutique Arielle Shoshana will launch their debut fragrance, Arielle Shoshana, next month. Arielle Shoshana was developed by per ...
01-01-1970 01:00

Yves Rocher Voile d?Ocre & My Kiwi Kiss ~ new fragrances

Yves Rocher has launched Voile d\'Ocre, a new addition to the Eau de Parfum Collection. In April, the brand will launch My Kiwi Kiss, a limited editi ...
01-01-1970 01:00

Bottega Veneta Illusione Bois Nu & Illusione Tonka Solaire ~

Bottega Veneta has launched Illusione Bois Nu and Illusione Tonka Solaire, new flankers to 2019\'s Illusione fragrance duo... ...
01-01-1970 01:00

Sin of Heaven Proad Perfume Review

When I first saw the name of this fragrance from the Thai brand PROAD, I was perplexed. Heavenly Sin" This, despite the fact that after the last ...
01-01-1970 01:00

Maison Martin Margiela Replica - Autumn Vibes

Maison Martin Margiela is launching a new Replica edition called Autumn Vibes Replica. It is part of a collection of fragrances inspired by persona ...
01-01-1970 01:00

UNUM LAVS ~ fragrance review

I\'ve "smoked" myself with incense perfumes since they first appeared on the market. I can\'t believe it\'s been over 20 years since Etro M ...
01-01-1970 01:00

Yves Saint Laurent Black Opium Floral Shock ~ new fragrance

Yves Saint Laurent has launched Black Opium Floral Shock, a new limited edition fragrance for women. Black Opium Floral Shock is a flanker to 2014\'s ...
01-01-1970 01:00

Ralph Lauren Polo Red Extreme ~ new fragrance

Ralph Lauren will launch Polo Red Extreme, a new flanker to 2013\'s Polo Red. Polo Red Extreme follows 2015\'s Polo Red Intense, and is geared toward ...
01-01-1970 01:00

Nasomatto Baraonda ~ fragrance review

Dictionary.com defines "facade" as: 1. Architecture. the front of a building, especially an imposing or decorative one. any side of a bu ...
01-01-1970 01:00

Vilhelm Parfumerie Don?t Tell Jasmine ~ new fragrance

Niche line Vilhelm Parfumerie has launched Don’t Tell Jasmine, a new fragrance… Read the rest of this article » ...
01-01-1970 01:00

New Fragrance Review: Tauerville ?Hyacinth and a Mechanic?

ANDY TAUER, 2016:  Dear Ida, what a beautiful morning here in LA. The sun is just rising behind the capitol building. I am feeling so blessed. Je ...
01-01-1970 01:00

Angel Étoile des Rêves: Night Angel

A bottle of the new night version of the classic Angel arrived to me quite a long time ago. There were certain circumstances that I can\'t call good ...
01-01-1970 01:00

Fragrant Finland: Lumene, Beauty Born of Light

Denise Belcham knew from a very young age that she had a great sense of smell ? and a passion for fragrances. It was only after getting her first ...
01-01-1970 01:00

29th International Perfume Bottle Association Convention: Pr

Many of us perfume aficionados and dedicated collectors feel the need to gather same-minded people around us in order to share our passion and not f ...
01-01-1970 01:00

Romance By Ralph Lauren

Romance By Ralph LaurenWomen EdpThe Romance was created an launched in 1998 by Ralph Lauren.It is a scent of romantic love and intimate moments full ...
01-01-1970 01:00

Carolina Herrera Good Girl Miniature Perfume

Good Girl by Carolina HerreraWomen Edp Miniature?It?s So Good to Be Bad? is the tagline for Carolina Herrera new scent, Good Girl. It was launched in ...
01-01-1970 01:00

Nest Black Tulip ~ new fragrance

Laura Slatkin\'s Nest Fragrances brand has launched Black Tulip, a new warm floral fragrance for women... ...
01-01-1970 01:00

Kenzo Flower by Kenzo Eau de Lumiere ~ new fragrance

Kenzo has launched Flower by Kenzo Eau de Lumière, a new flanker to 2000\'s Flower fragrance for women. Eau de Lumière aims to capture the beauty of ...
01-01-1970 01:00

Goop Edition 02 ? Shiso ~ new fragrance

Gwyneth Paltrow\'s Goop lifestyle brand has launched Edition 02 ? Shiso, the second of four projected seasonal fragrances. Edition 01 was introduced ...
01-01-1970 01:00

L?Artisan Parfumeur Histoire d?Orangers ~ new fragrance

L?Artisan Parfumeur will launch Histoire d?Orangers, a new unisex fragrance, in June... ...
01-01-1970 01:00

Wednesday scent of the day 10/28

Hump Day and International Animation Day. (And the splitmeet is still open!) A few birthdays: Erasmus, Levi Coffin, Auguste Escoffier, Edith Head, Ev ...
01-01-1970 01:00

Scent Of The Day Diary

Meet Anisia Nykoniuk, an artist and beauty blogger from Vilnius, Lithuania. Lucky for the perfume world, Anisia has combined her passions and tal ...
01-01-1970 01:00

Philosophy Pure Grace Summer Surf

The limited edition successor of Pure Grace was presented in early 2017 and builds upon the summer theme of Pure Grace Summer from 2016. Pure Grace S ...
01-01-1970 01:00

Mandarina Duck For Man

Mandarina Duck launches MANDARINA DUCK FOR MEN, whose composition is signed by perfumer Carine Boin, in the bottle of the same design as M+ from ...
01-01-1970 01:00

Ultra Male by Jean Paul Gaultier

Ultra Male by Jean Paul GaultierMen EdtUltra Mâle was launched in summer 2015. It is a masculine, intense, seductive and at the same time delicate. It ...
01-01-1970 01:00

Calvin Klein Eternity Intense ~ new fragrances

Calvin Klein has launched Eternity Intense and Eternity Intense for Men. The new fragrances are flankers to 1988\'s Eternity and 1989\'s Eternity for ...
01-01-1970 01:00

Donna Karan Liquid Cashmere Aqua ~ new perfume

Donna Karan has launched Liquid Cashmere Aqua, a flanker to 2014\'s Liquid Cashmere... ...
01-01-1970 01:00

Victoria?s Secret Eau So Party ~ new fragrance

Victoria\'s Secret has launched Eau So Party, their 20th fragrance launch for 2017.* Eau So Party is a followup to 2014\'s Eau So Sexy... ...
01-01-1970 01:00

Thierry Mugler A*Men Kryptomint ~ new fragrance

Thierry Mugler will launch A*Men Kryptomint, a new limited edition fragrance for men. A*Men Kryptomint is a flanker to 1997?s A*Men, and follows 2016 ...
01-01-1970 01:00

Aedes de Venustas Cierge de Lune ~ fragrance review

Not every perfume is a groundbreaking work of art. It?s best that way. Some fragrances earn their keep as supporting characters ? everyday auras that ...
01-01-1970 01:00

Dolce & Gabbana Velvet Cypress ~ new fragrance

Dolce & Gabbana will launch Velvet Cypress, a new addition to the brand\'s Velvet series. The last in the series were Velvet Ginestra and Velvet ...
01-01-1970 01:00

Annick Goutal Tenue de Soiree ~ perfume review

Go ahead, perfumistas, think of all the perfumes you know with a pompom attached to the bottle. I am sure there are more ? do comment! ? but I could ...
01-01-1970 01:00

Joop! Wow! ~ new fragrance

Joop! has launched Wow!, a new fragrance for men... ...
01-01-1970 01:00

L?Artisan Parfumeur Sur L?Herbe & Au Bord de L?Eau ~ new fra

L?Artisan Parfumeur has launched Sur L’Herbe and Au Bord de L?Eau, two new colognes inspired by impressionist paintings. Both fragrances were devel ...
01-01-1970 01:00

By Rosie Jane Dylan ~ new fragrance

By Rosie Jane has launched Dylan, a new unisex fragrance... ...
01-01-1970 01:00

Kerosene Triptych ~ new fragrance

Indie line Kerosene has launched Triptych, a new fragrance... ...
01-01-1970 01:00

Vera Wang Princess of Hearts

The new limited edition Princess of Hearts from fashion designer?s Vera Wang Princess collection comes out at the beginning of 2017. It is preceded ...
01-01-1970 01:00

Sens Unique Box: From Paris to Your Door

The Parisian boutique Sens Unique came up with a unique niche perfumery experience which has not been tried before in France. Now you can enjoy the n ...
01-01-1970 01:00

Fragrantica's Miguel Matos and Eddie Bulliqi Nominated for P

Following on the heels of Miguel Matos\' two nominations for Fragrance Foundation awards for Editorial Excellence, today we are excited to c ...
01-01-1970 01:00
 



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Lolita Lempicka Green Lover

Lolita Lempicka Green Lover

The new fragrance "which expresses the elegance and refined masculinity of today\'s man" comes from Lolita Lempicka\'s house in late May 2019. GREEN LOVER follows the style of the Lolita Lempicka brand and features an ivy leaf on the... -
Philosophy Pure Grace Summer Surf

Philosophy Pure Grace Summer Surf

The limited edition successor of Pure Grace was presented in early 2017 and builds upon the summer theme of Pure Grace Summer from 2016. Pure Grace Summer Surf as well as the above mentioned antecedents abounds in relaxing aromas that evoke... -
Dogs are living in basically an olfactory world

Dogs are living in basically an olfactory wor...

But Donut, she says, likely has another trick up her furry leg that we humans don\'t use to tell time (or at least we don\'t realize we use): "That\'s olfaction," [Alexandra] Horowitz says. "Dogs are living in basically an... -
Dark Legends of White Flowers: Dangerous Lilacs, Daffodil Vampires, and the Sweetness of Poisonous Cerbera

Dark Legends of White Flowers: Dangerous Lila...

Read the first part of Dark Legends of White Flowers:Tuberose, Gardenia, and Sambac Jasmine - Flowers of Seduction and Death   It is clear why an eerie legend is inseparable from the sweet aroma and beauty of the Cerbera flower; after all this tree... -
Friday scent of the day 8/17

Friday scent of the day 8/17

Happy Guessing Game Friday, edition 2! Our community project for today: describe your perfume to us, OR, give your perfume the name it ought to have had, and we\'ll see if we can guess what it is. What fragrance did you pick" As always, do... -
Vince Camuto Terra

Vince Camuto Terra

In winter of 2016, Italian-inspired American fashion house Vince Camuto launched thier 6th men\'s fragrance, Terra (Italian for "land"). Terra is preceded by: Vince Camuto for Men (2012) Vince Camuto... -
Historic Collection: A New Collection by Afnan Perfumes

Historic Collection: A New Collection by Afna...

Well-known brand Afnan Perfumes from the United Arab Emirates has unveiled its new summer fragrance collection ? the Historic Collection ? as one of its key 2022 launches. The first two fragrances in the collection are Historic Olmeda and Historic... -
ADDICTION Eau d'Addiction

ADDICTION Eau d'Addiction

The cosmetic brand ADDICTION from the USA has been under the creative leadership of Ayako, a makeup artist based in New York. AYAKO has worked for international fashion magazines, advertising campaigns, and collections alongside many prominent... -
Perfumed Horoscope October 2 - October 9

Perfumed Horoscope October 2 - October 9

  The keyword for this week is ambition and exuberance. If you were anxious to see some door open for you, this week you could make progress that took a while to set up. The only danger is of going over the top, but for some of us that... -
The spontaneous olfactory connection with colour

The spontaneous olfactory connection with col...

Givaudan?s Myrissi offers an artificial intelligence (AI)-powered method of translating fragrance into colour patterns to help market fragrance to consumers via e-commerce without them having to actually smell the scent. The Myrissi algorithm has... -

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